Affiliates

Love Casino works with publishers, streamers and marketing partners who want to introduce their audiences to our casino. Our affiliate programme is a way to build that relationship on clear terms: agreed promotional activity, a commission arrangement and a shared understanding of how referrals are tracked. We are interested in partners who communicate accurately and place our brand in suitable settings. Whether you run a website, create video content or manage campaigns, the starting point is the same: tell us about your audience and how you plan to promote Love Casino.

Working with Love Casino

The programme is for partners who can bring relevant visitors to Love Casino through their own content and channels. A partnership should make sense for both sides. That means agreeing where Love Casino will appear, what claims can be made and how the work will be measured.

Who the programme is for

Publishers, streamers and marketing partners may have different formats, but the basic requirement is consistent: promotions must be accurate and appropriate for the audience. Partners are responsible for following applicable advertising rules, including age restrictions and clear identification of commercial content.

Partnership terms

Each arrangement should set out the promotional scope and the terms that matter to the partner. This gives both sides a practical basis for planning placements, reviewing results and deciding what to do next. There is no need to commit to a format that does not fit your channel.

Commission structure

Commission depends on the agreed partnership terms. An agreement should explain what counts as a qualifying referral, how commission is calculated and when it becomes payable. Any exclusions or adjustments should be clear before promotional activity begins. Ask about the available arrangement when discussing a partnership with Love Casino.

Tracking and reporting

Referral tracking matters because partners need to understand which activity is being credited. Agreed links or other tracking arrangements should identify traffic from each placement. Reporting should make it possible to review referral and commission figures against the agreed terms, without leaving attribution open to guesswork.

Marketing materials

Use approved Love Casino wording and creative assets where these are supplied. Keep descriptions current and avoid claims that are not supported by the agreed materials. If a placement needs a different size, format or message, raise it before publishing rather than adapting an offer or brand claim on your own.

Building a lasting partnership

Good affiliate relationships are not limited to a single placement. Regular contact helps both sides address changes to content, campaign plans and terms. Share what works for your audience, flag anything that needs updating and keep promotions consistent with the agreement. If your approach changes over time, the partnership can be discussed again.